Stellar Support | How do you connect AI to your Amazon account?

The three layers

None of these are hard to understand. They’re hard to run together.

What each layer is, and what it takes to keep all three current.

Your Amazon Seller Central data

The part Amazon already has — and gives back one report at a time.

AI can’t reason about numbers it can’t see. It needs everything Seller Central holds — orders, settlements, fees, ads, returns, inventory, reimbursements — stitched together and kept current. Not one export from last Tuesday.

Amazon does provide the APIs to get your data — a private application, against your own account, no third party in the middle. Getting there means a developer profile, paperwork, and the right data roles requested and granted. Then it has to keep running: credentials kept alive, a pipeline pulling every day without you. That’s the wall most sellers never get past — and the reason so many tools exist to sell your own data back to you.

Your business and context

The part of your business that only lives in your head.

What it cost you to make. The margin you won’t go below. That you can’t stock out before Diwali. That one SKU loses money on purpose because it pulls the rest through. What you already tried last season, and why it didn’t work.

There’s nothing exotic about the mechanism. Every AI tool now keeps a context file it reads first; this is that, filled in properly. Plain text in a folder on your own machine. The work isn’t the file — it’s knowing what belongs in it, and we write it with you once. After that you stop re-explaining your business at the top of every conversation, and your cost base stays on your disk instead of being the first thing a tool asks you to upload.

How selling on Amazon works

The part that isn’t in any help page.

Which report actually holds the fact you need. How to stitch settlements, orders and returns together so your finances genuinely reconcile. How each fee component works, and how they differ across fulfilment channels. How long a reimbursement window stays open. Which Seller Central reports aren’t available via API, and which actions the API will even let you take.

None of that is in the documentation. It’s what you learn from doing it, repeatedly — and it’s why an AI working from help pages alone gets it confidently wrong. We’ve condensed years of operating knowledge into playbooks, and wire them straight into your AI. This is the kind of knowledge you would normally have to hire. Here it comes with the setup, and it’s present every time you ask. We maintain them, and update them as Amazon changes.

Once it’s connected

What can you actually do with it?

Understand Amazon. Audit your account and find insights.

The questions that currently cost you a morning of exports.

Start with the ones that aren’t about your numbers at all. How the fee is actually calculated. What kinds of advertising Amazon even offers, and which are worth your budget. What a given report is actually for, and why Amazon produces it. Whether FBA still makes sense for this SKU at this volume. Straight answers, in the context of your account — not a help page written for everybody.

Then the ones that are. Which SKUs lost margin last month, and why — walking fees, ads, refunds and returns together, because they are finally in one place instead of four exports. Is Amazon charging me correctly. What am I owed and haven’t claimed. Where is the money leaking.

The tools you pay for turn out to be features.

Five vendors’ worth of basics, reading one database.

Every Amazon business ends up needing the same handful of blocks — a dashboard, alerts, a rule engine, competitor tracking, monthly reporting. Today you rent them from different vendors: separate subscriptions, separate logins, and not one of them can see the others’ data.

And they stay simple, because of what they don’t have to do. A vendor builds for every seller, in every category, on every marketplace — with billing, permissions, migrations and support wrapped around it. That is where most of the cost goes, and none of it is your problem. Your version only has to work for your account, which keeps it small enough to keep adding to.

Take action, under rules you set.

Decide what to do, then have it done.

Knowing the number is half the job. The other half is deciding what to do about it, and that’s a question about your business, not about Amazon. Which SKUs are worth defending on price. Whether to fix the targeting or kill the campaign. With your own economics and history in front of it, you get an argument you can push back on.

Then it carries it out — claims filed, negative keywords added, bids moved, budgets and prices adjusted. Under rules you set, with a log of every change, and nothing leaving your machine unless you allow it. And because every change is logged against the SKU it touched, the next decision starts from what actually happened last time.

What we do

We do the connecting. Once.

Three passes on your own machine, with you. After that it runs.

1

Get your data flowing

API access, approval and credentials handled with you — then your entire account history downloaded into a database on your own computer, and refreshed every day. No date-range limits, because it’s your hard disk.

2

Organise it on your machine

A structure on your own disk where the business actually lives — your costs and constraints, every ASIN’s history, what you changed and why. Not a document you write once; a filing system that stays current, and that the AI reads before it answers anything.

3

Load in what we know

Our Amazon operating knowledge goes straight into your AI, so it knows how your setup is wired, which report holds what, and how the rules actually work before you ask it anything. We keep it current.

Take a look

Easier to show than to tell.

Book a short walkthrough on your own account, or drop us a line and we’ll take it from there.

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